Seminari di formazione in Lettonia e Lituania
Start-up d'impresa

L'Area Progetti e Formazione Internazionale organizza un ciclo di seminari di formazione in Commercio Estero per manager e funzionari delle Repubbliche Baltiche.

Il primo seminario "Business Start-up and Access to Finance for Small and Medium-Sized Enterprises (SMEs) and New Technology Based Firms" avrà luogo in Lettonia: a Rezekne (Regione di Latgale) dal 9 all'11 maggio 2007 e a Talsi (Regione di Kurzeme) dal 14 al 16 maggio 2007.
Il secondo seminario sarà realizzato a Vilnius (Lituania) dal 6 all'8 giugno 2007, in occasione del Festival Italiano.

Le tematiche dei seminari saranno le seguenti:

• Enabling innovation to compete in dynamic markets
• The role of Venture Capital in early stage financing
• Business Plan: scope and structure
• Study of the market sector: entry barriers and competitors
• Influence in the market sector of substitutive products, suppliers and customers
• Analysis of the target market and of the factors that affect demand
• Research and estimate of the potential demand
• The marketing plan: product, price, distribution, communication
• Decisions on the company structure
• Evaluation of the economical feasibility
• Financial needs and provisional statement
• Interactive session: view of a movie with open discussion on "business attitude"
• Personality of the enterpreneur: characteristics and practical suggestions
• Accessing Public Sector Funds for Innovation in SMEs: some recent initiatives at European level
• Introduction to New Technology Based Firms: some new proposal for European joint actions